S.K. Lumber & Building Supply is a family-owned and operated business nestled in the Lykens Valley region of Pennsylvania. The business sells quality lumber and building supplies to local contractors and retail customers at competitive prices. Since its founding, the company has seen impressive growth, consistently broadening its product and service offerings. To support its evolving identity, S.K. Lumber & Building Supply enlisted Back Forty Creative to help develop its visual brand.

With a logo already in place, we began establishing other visual elements — like a color palette and typography — that captured the friendly personality of the brand. We applied the updated branding to a variety of marketing materials, including their annual product catalog, business cards, direct mail, a billboard, and more.