The Bushel Basket is a family-run produce and manufacturing business based in rural Missouri. They specialize in marketing produce and products for themselves and other local farmers, serving as a connection to grocery stores in the city. The most popular products they manufacture include UV-processed apple cider and raw apple cider vinegar.

With this in mind, Back Forty Creative designed a logo for the brand that reflects its commitment to providing quality products with exceptional flavor and value. The badge-style logo combines script and sans-serif typography to create a friendly mark with a vintage flair. A bright green was incorporated to match the green caps used on their cider bottle packaging.

From there, we redesigned the labels for their apple cider bottles. We incorporated a wooden background texture, linear icons, and bold typography to create a rustic and welcoming feel that encourages consumers to try the product.