As people spend more time at home, they are spending more time online. 2020 reports show that 3.8 billion people are using some platform of social media. Therefore, if you’re trying to grow your business, online is the best possible place to be right now since people are relying on it more than ever. In addition to being simple, efficient, and cost-effective, when done correctly, social media marketing can:
- Build brand loyalty. By sharing relevant content, you can create a dialogue which speaks to your consumers interests instead of just selling to them.
- Get your message out in the quickest way possible. This is extremely effective for new products, services, and special offers.
- Increase traffic to your website and provide a new means for your customers to get in contact with you.
- Best reach your target audience. Paid ads help target individuals most likely in need of your brand’s products and services.
- Decrease marketing costs. Social media is relatively cheap compared to other traditional forms of marketing, and you get to set your advertising budget.
If you’re new to social media, it can be daunting. While some platforms may work great for some businesses, it may not work as wells for others. Whether you’re in need of choosing the right platforms, developing a strategy, or creating ads and content, Back Forty Creative can help!
Contact us today for a free consultation!